Hit the Brakes at Pedestrian Crossing

The campaign targets drivers with a reminder to slow down at pedestrian crossings before it is too late to avoid the accident.

Saviour

New social campaign is aimed at preventing drunk driving. Posters advocate for a smart alternative -- calling a cab. A taxi is by far the most secure way to get home securely for a drunk person, without road accidents and in one piece.

Save a Biker

The safety campaign aims to help bring down motorcyclist road casualty figures through driver awareness of riders. The campaign aims to get drivers to pay more attention to bikers especially when changing lanes. Turning on the turn signal can save a bikers’ life.

Sending SMS While Driving?

Texting and driving prevention poster pursues to remind drivers of risk of using mobile phone and other electronic devices while driving. Such a behavior is one of the major causes of road accidents. According to the UN statistics, if a driver is sending or receiving text messages while behind the wheel, he is 20 times more likely to get into crash.

Donate Clothes

“I came to Moscow to earn some money, after a week got my id and cash stolen in the train. Now I live on the street. “
“My brother kicked me away from the apartment after my mother died in 1995. Since then I live on the street.”
Surprisingly, it doesn’t take much to make a person homeless.

Eager to Help?

The “Eager to help” campaign supports the project “Volunteer coordination service” aimed at promoting volunteer services. This is a unique project for Russia, pursuing both recruitment of new volunteers to tackle the most pressing social issues, assistance for potential volunteers in finding the best fitted projects to their interests and skills, and advancing nonprofits, who participate in the project, to a new level in managing volunteers.

Pedestrian Crossing

The “Pedestrian crossing” poster seeks to remind drivers of the obligation to slow down at the pedestrian crossing in an effort to increase safety.

Spend Time with Kids

The campaign pursues to attract more attention to the fact that that parents pay few attention to their children. According to statistics, 40-60 percent of the parents acknowledge that they spend too little time with their children. The goal of the campaign is to remind parents that children charish every minute they spend with their mom and dad. This is the only thing that makes them really happy.

Spend Time with Kids

The campaign pursues to attract more attention to the fact that that parents pay few attention to their children. According to statistics, 40-60 percent of the parents acknowledge that they spend too little time with their children. The goal of the campaign is to remind parents that children charish every minute they spend with their mom and dad. This is the only thing that makes them really happy.

Garbage Has a Home

Russian advertising agency AMK Znamenka has developed a creative concept to protect the environment from litter. The goal of the campaign is to encourage and support social responsibility, eco-friendly views, considerate attitude and love toward nature and the communities in which we live.

Garbage Has a Home

Russian advertising agency AMK Znamenka has developed a creative concept to protect the environment from litter. The goal of the campaign is to encourage and support social responsibility, eco-friendly views, considerate attitude and love toward nature and the communities in which we live.

Setting a Personal Example

The anti-tobacco campaign in outdoor advertising is based on the words of Russian prime-minister Vladimir Putin. In his speech, he set himself as an example of giving up the habit. The speech was addressed to the ministers during the Russian Government Presidium session on October 5, 2010.

The Bullet

“Who cares?!” social project was launched in Moscow on January 1, 2010 with “The Bullet” poster illustrating that a smoker can cause damage to people around him.

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